Privacy Policy

What information do We collect?

The information We collect about You through the Website includes both “non-Personal” and “Personal” information. “Personal Information” refers to any information collected and stored under Your name or that can be used to identify You. For example, Personal Information may include information such as Your first and last name and, in certain circumstances, Your email address, telephone number, or street address, either alone or in combination with other information. “Non-Personal Information” refers to information that may not by itself be reasonably associated with, linked to, or used to identify You. For example, non-specific information regarding Your use of the Website. “Information” refers to Personal Information and non-Personal Information.

Collection of Personal Information

We may collect information about You through the Website from a variety of sources, for example:

What You Give Us. We collect information you give Us or permit Us to access. Information may include, but is not limited to, your name, birth date, email and physical address, telephone number, gender, contact lists, social media information and profile, activity and performance information, and when necessary, credit card, and other Personal Information. We may use any information You provide to Us through the Website in accordance with this Privacy Policy.
What We Get From Our Vendors. We may obtain information about You from the third party vendors that provide services to Us. For example, if We rely on third party services to facilitate registration for the Website, and You register for the Website using that third party, We may receive information about You from that third party. We may use any information that We obtain from Our third party vendors in accordance with this Privacy Policy.
What We Get From Other Third Parties. We may obtain information about You from third parties that have obtained or collected information about You and that have the right to provide that information to Us. For example, We may contract with third parties that collect or obtain historical information about You or to verify certain information about You. We may use any information about You that We obtain from these third parties in accordance with the terms We establish with those third parties. We may combine that information with information We collect from You under this Privacy Policy. In that case, We will be required to use that information in accordance with this Privacy Policy as well.
What We Get From Our Affiliates and Subsidiaries. We may obtain information about You from Our affiliates and subsidiaries, including companies that We own or control, that own or control Us, or that are under common ownership or control with Us. We may use any information about You that We obtain from Our affiliates or subsidiaries in accordance with the terms under which that information was collected by that affiliate or subsidiary. If We combine that information with information We collect under this Privacy Policy, then We will use that information in accordance with this Privacy Policy as well.
What We Automatically Collect From You. We may automatically collect the following information regarding Your interaction with, and use of, Our Website:
- Cookies" are small bits of information that the Website places on Your device. Cookies remember information about Your activities on the Website to make Your visits to the Website more enjoyable and valuable to You by providing a customized experience and recognizing Your preferences when You visit the Website. If You have chosen to disable cookies on Your browser, some of the functionality of the Website may be lost. Certain services provided require that cookies be enabled in Your browser and cannot be used when You have disabled cookies in Your browser.
- Flash Cookies (also called Local Shared Objects or “LSOs”). Flash Cookies are data files similar to Cookies, except that they can store more complex data. Flash Cookies are used to remember settings, preferences and usage, particularly for video, interactive gaming, and other similar services.
- Web beacons or clear pixels. Web beacons are small graphic images on aweb page or in an email that can be used for such things as recording the pages and advertisements that You select, or tracking the performance of email marketing campaigns.
- Web server logs. Web server logs are records of activity created by the computer that delivers the webpages You request to Your browser. For example, a web server log may record the search term You entered or the link You clicked to bring You to the webpage. The web server log also may record information about Your browser, such as Your IP address and the Cookies set on Your browser by the server.

Furthermore, We use third-party companies to help Us serve targeted product recommendations. These companies may use data about You in order to provide recommendations for products and services that might be of interest to You. To learn more about this behavioral advertising practice or to opt out of this type of advertising, You can visit networkadvertising.org

What do We use Your information for?

Our primary purpose in collecting Personal Information is Our legitimate interest to facilitate the services on the Website. Any of the information We collect from You may be used in one of the following ways:

To improve customer service (Your information helps Us to more effectively respond to customer service requests and support needs).
To create and manage Your account and to process transactions related to and arising from the sale and purchase of goods from Our Website.
To help diagnose problems with Our Website, to administer Our Website, and to enhance Our Website for optimal user experience.
To operate, evaluate and improve Our business (including developing new products and services; enhancing, improving and analyzing Our products and services; managing Our communications; and performing accounting, auditing and other internal functions).
To manage Your employment application, assess Your qualifications and manage Your employment with Us.
To comply with and enforce applicable legal requirements, relevant industry standards and Our policies, including Our Terms of Use
To send You promotional materials, newsletters and other communications, including retargeted marketing via Google or other service

Please note that the email address You provide for order processing, may be used to send You information and updates pertaining to Your order or request, in addition to receiving company news, updates, promotions, related product or service information, etc.

Although the above describes Our purpose in collecting Your information, in many situations We have more than one purpose. For example, if You complete an online purchase We may collect Your information to perform Our contract with You, but We also collect Your information as We have a legitimate interest in maintaining Your Information after Your transaction is complete so that We can quickly and easily respond to any questions about Your order. As a result, Our collection and processing of Your information is based in different contexts upon Your consent, Our need to perform a contract, Our obligations under law, and/or Our legitimate interest in conducting Our business.

Your Choices

You can make the following choices regarding Your Personal Information:

Promotional emails. You may choose to provide Us with Your email address for the purpose of allowing Us to send free newsletters, surveys, offers, and other promotional materials to You, as well as targeted offers from third parties. You can stop receiving promotional emails by following the unsubscribe instructions in e-mails that You receive. If You decide not to receive promotional emails, We may still send You service related communications.
Access to Your Personal Information. If required by law, upon request, We will grant You reasonable access to the Personal Information that We have about You. You may request access to Your Personal Information by emailing support@purelabsmd.com
Changes to Your Personal Information. We rely on You to update and correct Your Personal Information. Our Websites may allow You to modify or delete Your account profile. Note that We may keep historical information in Our backup files as permitted by law. If Our Website does not permit You to update or correct certain information contact Us.
Deletion of Your Personal Information. Typically We retain Your Personal Information for the period necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law. You may, however, request information about how long We keep a specific type of information, or request that We delete Your Personal Information by contacting Us at the address described below or by requesting your data be deleted by emailing support@purelabsmd.com. In addition, We may keep Your Personal Information as needed to comply with Our legal obligations, resolve disputes, and/or enforce any of Our agreements.
Revocation Of Consent. If You revoke Your consent for the processing of Personal Information then We may no longer be able to provide You services. In some cases, We may limit or deny Your request to revoke consent if the law permits or requires Us to do so, or if We are unable to adequately verify Your identity. You may revoke consent to processing (where such processing is based upon consent) by contacting Us.
Online Tracking. We do not currently recognize automated browser signals regarding tracking mechanisms, which may include "Do Not Track" instructions.

How do We protect Your information?

We use reasonable security measures to help prevent Personal Information from being disclosed to individuals who are not described in this Privacy Policy. We implement a variety of security measures to maintain the safety of Your Personal Information when You place an order or access Your Personal Information. While We attempt to protect the Personal Information in Our possession, no security system is perfect and We cannot promise that Personal Information about You will remain secure in all circumstances.

In the event that We are required by law to inform You of any unauthorized access to Your Personal Information, We may choose to notify You electronically, in writing, or by telephone at Our sole discretion.

Your information may be processed in a foreign country where privacy laws may be less stringent than the laws in Your country. By submitting Your Personal Information to Us You agree to the transfer, storage and processing of Your information in a country other than Your country of residence including, but not necessarily limited to, the United States.

Sharing of Personal Information

Affiliates. We may share information with Our affiliates and subsidiaries, including companies that We own or control, that own or control Us, or that are under common ownership or control with Us, regardless of whether these companies share Our same name.
Service Providers. We may transfer Your information to Our service providers to conduct Our business. For example, they may handle credit card processing, shipping, data management, email distribution, market research, information analysis, and promotions management. We may also share Your information to administer features of the Website.
Advertisers. We may share information with Our third party advertisers. Our advertisers may use Your information to display advertisements to You through the Website and advertisements for Us on third party Websites. For example, Google, as a third party vendor, uses cookies to serve ads on Our Website. Google’s use of cookies enables it to serve ads to You based on Your visit to Our Website and other sites on the Internet. An add-on is available to opt out of Google Analytics at https://tools.google.com/dlpage/gaoptout/
Law Enforcement. We may share information with law enforcement agencies if We reasonably believe unlawful activities have occurred or the information may aid in an ongoing investigation. We may also share information with law enforcement if We determine, in Our sole judgment, that You have violated Our agreements or policies or that the release of Your information may protect the rights, property, interests, or safety of any third party.
Legal Processes. We may share information as required by, or permitted by, law, whether in response to subpoenas, court orders, other legal processes, or as We believe is necessary to exercise Our legal rights, including defending against legal claims that have been or might be brought against Us.
Business Transfers. Your information may be transferred to a third party as a part of Our business assets in a sale, merger, reorganization or other transaction. If this should happen, We will provide notice to You.
With Your Consent. We may share Your Personal Information in other ways to which You consent.

Third Party Links

Occasionally, at Our discretion, We may include or offer third party products or services on Our Website. These third party sites have separate and independent privacy policies that apply to their collection, use and disclosure of Your information. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, We seek to protect the integrity of Our Website and welcome any feedback about these sites.

Forum/Blog

Users should be aware that, when they voluntarily disclose Personal Information on bulletin boards, forums, blogs or in the chat areas of Our Website, that Personal Information can be collected and used by third parties. Users may not be able to change or remove public postings once posted, and such Personal Information may be used by visitors to those pages to send unsolicited messages.

Policy against advertising Our Website using unsolicited email messages

We require that all emails promoting BioTrust.com or its subsidiaries are sent only to clients who have agreed to receive such messages. We prohibit any advertising of Our brands and Websites using unsolicited email messages. Not complying with this policy will cause partnership termination and/or affiliate account termination.

If You feel You've been sent unsolicited emails promoting one or more of Our brands or Websites and would like to register a complaint, please email Us. We will immediately investigate all allegations made related to unsolicited messages.

California Online Privacy Protection Act compliance

If You are a resident of California, California Civil Code Section 1798.83 may permit You to request information regarding the disclosure of Your Personal Information by Us to third parties for the third parties' direct marketing purposes. To make such a request, please contact Us by any method listed below. In addition, if You are under the age of 18 You may be entitled to request and obtain removal of content and information that You post on Our Website’s forum and/or blog. If You would like to make such a request You can contact Us by any method listed below.

Childrens Online Privacy Protection Act compliance

We are in compliance with the requirements of COPPA (Childrens Online Privacy Protection Act), We do not collect any information from anyone under 13 years of age. Our Website, products and services are all directed to people who are at least 13 years old or older.

Contacting Us and complaints

If there are any questions regarding this Privacy Policy You may contact Us using the information below.